Privacy Policy

This Privacy Policy is formulated in accordance with international network security laws, global user privacy protection specifications and cross-border e-commerce data compliance standards, aiming to standardize the collection, storage, use, transmission, protection and update of user personal information by the website, clarify the privacy rights of platform users and the data protection obligations of the website, and ensure that all user personal data generated in the process of browsing the website, registering accounts, placing orders and consulting services are fully protected legally, compliantly and safely. This policy applies to all website visitors, registered users and paying consumers, covering all user data processing behaviors of the platform in daily operation and service provision. All users who access and use this website fully confirm that they have read, understood and agreed to all terms of this Privacy Policy, and voluntarily accept the website’s standardized data processing and privacy protection rules.

The personal information involved in this policy refers to all identifiable personal private data generated by users in the process of using the website, including active submission information and passive collection information. Active submission information includes user email address for account registration, login password information, consignee name, detailed shipping address, postal code and other order delivery information submitted during order placement, and consultation content and personal demand information submitted through the Contact page. Passive collection information includes user access IP address, terminal device model, operating system, browser version, website browsing track, page stay time, click behavior and other anonymous browsing data automatically recorded by the website system during user access. All personal information is used only for standardized service provision and platform operation optimization, without unauthorized commercial use and leakage.

In terms of information collection principles, the website always adheres to the principles of legality, legitimacy, necessity and transparency, and never collects user personal information excessively and arbitrarily. All actively submitted personal information is independently provided by users voluntarily, and users have the right to choose whether to submit relevant information according to service needs. Users can refuse to submit non-necessary personal information, but the refusal to provide necessary order delivery information and account registration information will lead to the inability to complete account registration, order processing and logistics delivery services. All passively collected anonymous browsing data does not involve user real personal identity information, and is only used for website operation analysis and user experience optimization.

In terms of information use specifications, all collected user personal information is only used within the scope of legitimate service needs authorized by users, and will never be used for unauthorized purposes. The website uses user registration email information for account verification, order notification, logistics progress push, refund progress feedback and official service reminder; uses user shipping address information for commodity warehousing, packaging, logistics delivery and carrier handover; uses user consultation information for targeted problem solving and service demand response; uses anonymous browsing data for website page optimization, product display adjustment, fault repair and user preference analysis. The website will not use user personal information for unauthorized commercial marketing, spam push, data trading and other improper behaviors without the user’s explicit written consent.

In terms of payment information protection, the website fully accesses formal third-party professional payment institutions for order payment processing, and does not store users’ complete bank card numbers, card security codes, payment passwords and other sensitive financial privacy data on the website server. All user payment data is encrypted and transmitted and stored securely by professional financial payment service providers in accordance with international financial security compliance standards. The website only obtains simple payment verification results and order settlement information, and cannot view and obtain users’ full payment privacy information, which fully guarantees the security of user payment privacy.

In terms of information sharing and disclosure rules, the website strictly abides by the privacy non-disclosure principle, and will never sell, rent, trade or illegally leak user personal information to irrelevant third-party commercial institutions and data traders. The website only shares the minimum necessary user information with official cooperative service providers within the scope required by business services, including sharing shipping information with logistics carriers to complete commodity delivery, and sharing payment verification information with payment institutions to complete transaction settlement. All cooperative third-party institutions have signed strict privacy confidentiality agreements and data compliance agreements with the website, and are obliged to protect user personal information and prohibit unauthorized leakage and secondary use of data.

The website will only disclose user personal information in accordance with legal provisions and official legal procedures. When receiving valid legal documents such as court subpoenas, judicial investigation orders and administrative law enforcement notices issued by official legal institutions, the website will truthfully disclose user information in accordance with legal requirements to cooperate with official legal investigations and compliance inspections. In the process of corporate restructuring, asset transfer and business iteration, user order data and service data may be transferred along with the business, and the transferred institution will continue to undertake the privacy protection obligations stipulated in this policy.

In terms of data security protection measures, the website adopts international standard SSL encryption transmission technology, independent secure server storage system, multi-layer staff access authority control and regular security vulnerability detection and system maintenance mechanisms to build a full-link user privacy protection system. All user private information is stored in encrypted form, and only authorized internal staff can access it within the scope of job responsibilities. The website regularly carries out system security upgrades, risk troubleshooting and data leakage prevention work to effectively avoid user data leakage, tampering, loss and illegal access. Although the website has established perfect technical protection measures, due to the inherent risks of network environment, users also need to properly keep their account passwords and personal private information to avoid privacy leakage caused by personal improper operation.

In terms of data retention cycle, the website only retains user personal information within the time required for business processing and legal compliance. After the completion of user order transactions, after-sales services and account services, the website will retain order data and service records in accordance with legal accounting and tax filing requirements. After the expiration of the legal retention cycle, the website will automatically anonymize and clear user personal information to avoid long-term invalid storage of user privacy data. Users can initiate personal information inquiry, correction and deletion applications through the official Contact page, and the website will respond to user privacy rights protection demands in accordance with legal procedures within a standardized time limit.

The website always adheres to the principle of minor privacy protection, does not actively collect personal information of minor users, and does not target minors for product sales and service push. If the website accidentally obtains minor user information due to system reasons, it will take the initiative to anonymize and delete the information immediately after discovery to fully protect the privacy and information security of minors. The website may contain external third-party website links for user convenience. Users’ access to third-party links is completely independent behavior, subject to the third-party’s independent privacy policy, and the website does not bear any third-party privacy protection liability.

This Privacy Policy will be dynamically updated according to the iteration of international privacy protection laws and the optimization of website business services. The updated policy content will be displayed on the official website page in real time. Users’ continued access to and use of the website’s services will be deemed as acceptance of the updated privacy terms. All user privacy-related consultation, doubt resolution and rights protection applications must be initiated through the official Contact page of the website.